Festival Pass Bucharest Fashion Film Festival 2017

Bucharest Fashion Film Festival 2017
-editie pilot-
Cinema Eforie, Institute The Café

Bucharest Fashion Film Festival, primul festival din România plasat la intersecția dintre film, modă și branding deschide unui forum de discuție despre relația dintre modă și film prin proiecții, dezbateri și evenimente speciale. Festivalul combină cele mai bune filme de modă contemporane cu o selecție de filme cult si documentare care oferă o varietate de perspective asupra industriei modei, abordând teme precum diversitatea și sustenabilitatea în modă, rolul pieselor vestimentare într-un muzeu, aproprierea culturală sau condiția designerului și a modelului.

Ce este filmul de modă?

Filmul de modă este un scurtmetraj de prezentare a unui designer sau a unui brand și poate avea moda ca personaj central sau ca fir roșu. Este un gen care s-a dezvoltat recent, ascensiunea lui fiind susținută de evoluția platformelor video, și ar putea reprezenta o nouă modalitate de consum, care pune accentul pe concept, utilizând un limbaj cinematografic. De multe ori se situează la intersecția dintre advertising și film de artă, redefinind relația dintre formă și funcționalitate.

Filmele vor fi proiectate la cinema Eforie (strada Eforiei, 2), iar discutiile vor avea loc la Institute The Café (str. Stirbei Voda 104-106)

Program

Vineri, 12 mai
20.00 The First Monday in May (r. ANDREW ROSSI/ documentar/ USA/ 2016/ 90′)

Sambata, 13 mai,
14.00 Talk: What is Fashion Film?
16.00 Fashion Films Showcase
18.00 Jungle Sisters (r. CHLOE RUTHVEN / documentar/ United Kingdom/ 2015/ 80′)
20.00 Who are You, Polly Maggoo? (r. WILLIAM KLEIN / comedie, drama/ France/ 1966/ 101′)

Duminica, 14 mai,
14.00 Talk: The Business of Fashion
16.00 Talk: Despre diversitate în modă
18.00 Fashion Films Showcase
20.00 The Bitter Tears of Petra von Kant (r. REINER WERNER FASSBINDER/ drama/ West Germany/ 1972/ 124′)
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Bucharest Fashion Film Festival 2017
-pilot edition-
Cinema Eforie & Institute The Café

Bucharest Fashion Film Festival, the first festival in Romania at the intersection of fashion, film and branding aims to become a discussion forum on the relationship between fashion and film by means of screenings, debates and special events. Combining the best in contemporary fashion films with a selection of documentaries and cult films, the festival offers a variety of perspectives on the fashion industry, addressing issues such as diversity and sustainability in the fashion system, the role of clothing pieces in a museum collection, cultural appropriation or the status of the designer and model through the decades.

What is a fashion film?

A fashion film is a short film which aims to present a brand’s collection, but can often involve many designers as well and which gravitates around fashion, either as a central character or as a background feature. This recently crystallized genre has known a rapid ascent, powered by the development and the growing popularity of video platforms and has the potential of generating a new consumption pattern, which focuses on concept by means of cinematographic tools. It often sits at the crossroads of advertising and arthouse films, redefining the relationship between form and function.

The screenings will take place at Cinema Eforie (2 Eforie St) and the talks at Institute The Café (104-106 Stirbei Voda St.)

Programme

Friday, 12th of May
20.00 The First Monday in May (r. ANDREW ROSSI/ documentar/ USA/ 2016/ 90′)

Saturday, 13th of May
14.00 Talk: What is Fashion Film?
16.00 Fashion Films Showcase
18.00 Jungle Sisters (r. CHLOE RUTHVEN / documentar/ United Kingdom/ 2015/ 80′)
20.00 Who are You, Polly Maggoo? (r. WILLIAM KLEIN / comedie, drama/ France/ 1966/ 101′)

Sunday, 14th of May
14.00 Talk: The Business of Fashion
16.00 Talk: On Diversity in Fashion
18.00 Fashion Films Showcase
20.00 The Bitter Tears of Petra von Kant (r. REINER WERNER FASSBINDER/ drama/ West Germany/ 1972/ 124′)